Speakers

Shopping centres at the crossroads. When will they recover from the lockdowns?

The COVID-19 pandemic has digitalised consumers, and shopping centres have realised that the saturated market is at the crossroads. Today, it is necessary to entice customers and fight for them. What direction is the evolution of shopping centres taking? How are the products and services they offer changing? And how are new technologies influencing their operation? The challenge for the sector is omnichannel, which rules retail while dividing it at the same time. The sector has also ignited a dispute over rents. How to solve this problem?